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Bike Delivery Service: Origin, Success, Failures and How to Start One

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Bike Delivery Service: Origin, Success, Failures and How to Start One Back in the days, it was an uncle or a neighbor who was going to the market that acted as our delivery service. my mother would write a list and tell me to give it to uncle john or aunty Helen so that they would buy the items on their way back. Sometimes we had to look for someone coming from another city and buy in bulk so that we don’t start searching for a makeshift delivery system the next week The Gulder ultimate search for people to deliver goods for us did not always yield the required results. And traders, afraid that the lack of an effective delivery system would cost them their customers, came up with the idea of delivery boys and girls. Although they meant well, this delivery system did more harm than good,as these delivery boys and girls sometimes got locations wrong, delivered the wrong goods or delivered late and in some cases ran away with the goods It was clear there was a serious gap between effectiv...

Niche Marketing: How To Make Your Brand Different from Your Competitors

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How To Make Your Brand Different from Your Competitors WHO IS YOUR CUSTOMER? Who are the potential customers and how will you reach them? They are the reason why you have a business in the first place. The business idea is about solving their problem, therefore you need to know who they are, where they are, what they need, and how to reach them. The fashion business is quite vast so you can not just come up with a blanket mission statement like “I want to make quality and affordable clothes for all functions.” That is vague and caters to the whole population of consumers in your location.  No start-up can seriously aim to serve every single tailoring need in their location alone. You simply do not have the resources to achieve that. Before you start using up your limited resources let us sit down and sort this out first! Find Your Niche A start-up cannot expect to compete with the bigger boys in any industry. But as an underdog, the crumbs falling from their table is enough to grow...

How to start a Business in Nigeria From abroad

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Business naturally is an activity involving one personally but this age/era/generation has devised means and created jobs which do not require one's presence and can be run from anywhere in the world. Now, a business owner can be abroad and successfully run his business in Nigeria. Nigeria as a country is blessed with numerous Natural Resources which people can invest in and make a profit. Lots of Investors have come down to Nigeria to take calculated risks of Investment in lots of areas. Some started a business and left the country, but this didn't stop the growth of their company cos they took adequate measures and steps required, and that have resulted in the growth and their profit-making. It is obvious that it is challenging, and tasking to physically run a business, let alone talk of running from another country. It's a difficult step to take but in the end, the profit is worth the risk. This article will enlighten you on how you can run your business in Nigeria from ...